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Дисциплина: Английский язык и литература
Тип работы: Презентация

MEDIA INFLUENCE IN Russia

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Nowadays media in Russia is represented by radio, TV, the Internet and the printed press. (слайд 6)I’d like to introduce you data on popularity of that or this kind of media. (слайд 7)Look at the diagram. As for me, despite the fact that the Internet is widely-spread nowadays, its popularity is only at the second place. TV is the most popular source of information. It depends on such factors as age, social position of responders.And the last issue for today is methods of media influence. (слайд 8)The forgery of facts. It’s a well-known fact that lie in media is very expensive. There are some ways to shut up any kind of information.Manipulative semantics. Here lie achieves people by means of changing the meaning of words and concepts.Stereotyping. This method is used to give people simple explanation of the events.Assertion and repetition. This method helps to inspire some necessary things to the audience.Crushing and urgency. The division of the integral problem into separate pieces – so that the reader or spectator is not able to link them together and comprehend the problem is one of particular and important aspect of simplification.Sensation. This is the event messages, which are given a high importance and uniqueness that focuses on them and the right time is held almost all the attention of the public. It can help to keep silence about important events which the audience should not notice.Summing it up, it’s necessary to state that a huge possibility of active influence of the media on consciousness and behavior of citizens underlines the critical role of the "fourth estate" in modern society. Some mass communication researchers say even about the impending era of "mediocrity" - the power of mass media that do not so much reflect and interpret reality, how many are building it with their own rules and discretion. Thank you for attention.
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